Lauren Smith


ad writer, music lover, dog owner, picture taker, yoga practicer. always looking for more things to love.

SOYJOY | Battle of the Beans

Soy beans battle jellybeans to be your afternoon snack. Whose energy will last longer? The commercial aired in January of 2009 and cause sales to increase by 300 percent.


Art Director: Brian Farkas
Copywriter: Lauren Smith
Creative Director: Mark Erwin
Production Company: Brand New School


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